


The University of Life- why employability skills matter
Hot competition
So you earned your qualification, now what? It is no longer enough to have a degree to guarantee a job. While the expansion of higher education is positive it does mean more competition for graduates in the job market. With…

Early learning: beyond A B C
Creativity, critical thinking, teamwork, communication. In an age where factual knowledge is available at the click of a button, these are the skills that will be most valuable to our children and to society.
Holistic learning
A more holistic…

Are we making online learning truly accessible?
The proliferation of Massive Open Online Courses suggests a lot of choice in online learning providers, but are the resources available truly accessible for all regardless of ability, when some platforms may be primarily founded on only…

Technical issues: how tech can enhance the learning and teaching experience.
“Did you check the website?” - never a welcome question. In an increasingly digital world, this should be an exciting time for universities to lead the way with innovative solutions to improve student and staff experience. Static websites…

What's the point in economic growth?
For decades, economists have treated humans ‘as atomic particles, rather than social beings’. Michael Spence, a Nobel Prize laureate, has argued “Missing from growth are many things: health, distributional aspects of growth patterns,…

Can you recognise 21st century slaves?
Modern day slavery can be detected in our everyday lives, from the supermarkets we shop at to the clothes that we wear. Many believe that slavery is a phenomenon that can only be read about in the history textbooks. Yet today, there…

Practical support for gaining and retaining employment
Jobcentres are not fit for work. Two thirds of those on job seekers allowance have been previous claimants, hinting at temporary solutions being applied to permanent issues.
Even those working in Jobcentres are frustrated as they rarely…

Student priorities: known but ignored
More contact hours and smaller teaching groups
Surveys show undergraduates have two main priorities to improve their experience at university: more contact hours and smaller sized teaching groups. Simple enough. Given the considerable…

The psychological impacts of unemployment
During the 2020 Covid-19 pandemic the UK imposed restrictions on who could go to work. Its Office for National Statistics recorded that the number of people reporting high levels of anxiety had more than doubled since this lockdown began…

Going beyond teaching quality
Going beyond Government policy and TEF rankings and adapting to student needs using a level of market sophistication will help HE institutions achieve their objectives.
When I think of the current debate around the marketisation of HE,…

Are employers changing the university paradigm?
It was never a dilemma a decade ago. Apprentices were supposed to be hired to learn on the job and graduates to be hired ready to start work, meaning that there was a preference to hire graduates over apprentices.
But during my research…

Putting Young People Back into Work
The skills gap has been estimated to cost £10 billion to the UK economy in 2015 alone. This is an important problem experienced by employers, which are not easily finding the talent they need to grow, and educational institutions, which are…

Why employers should listen to the millennial generation
Often castigated in the media, you might be tempted just to ignore the millennial generation. Do so at your peril though as this generation has something to offer.
Often we read reports in the media about the Millennial generation.…

Demystifying Millenials: an actionable Infographic
There are many freely available sources of research that describe Millennials’ attitudes and behaviours as if they were one homogenous group of people. But Millennials are not all the same. There are different segments of the Millennial population…

Demystifying Millennials - Applying segmentation to win the war for talent
Your employer, if they are like the vast majority of employers, will be worried about the emerging talent gap. It’s been found to be the top concern in business - even more than Brexit and a potential slowdown in China.
You probably are…

How to use the Demystifying Millennials Infographic
To develop an effective talent management strategy, organisations need to truly understand their current and future target employees, focusing on their needs, attitudes and behaviours. When Millennials will form almost 50% of the workforce by…

How to use the University Students Market Segmentation Infographic
To develop an effective student attraction strategy, universities need to truly understand their current and future students, focusing on their needs, attitudes and behaviours as well as their hopes for the future. When universities are increasingly…

Market Segmentation: Avoiding a one-size-fits-all Education
Student choice is at the heart of Higher Education Reform. But offering better choices to students also means avoiding a one-size fits all education and designing relevant approaches that can be tailored to the different needs, attitudes and…

Market Segmentation: An Actionable Infographic
Higher Education Reform is challenging universities and educational institutions to develop a student-centric approach to education. But while many universities are increasing their research efforts to gain insight into their students, they…